Farella Selected as a Media Juror – 2011 Cannes Lions

in Advertising, Agency Life, Creativity, Road Dogs No Comments

This week, Steve Farella departs for France where he will participate in the 2011 Cannes Lions International Festival of Creativity as a Media Juror.  Steve joins a panel of top executives from media networks across the globe, including representatives from Brazil, Russia, India, Japan and the United Kingdom.  Steve brings a unique perspective to the group as the leader of one of the world’s few independently owned and operated media agencies.

Terry Savage, Chairman of Cannes Lions, said of the jurors’ role:  ”The outcome of the judging process is crucial to the future of the industry.  We can never underestimate the role that these talented professionals will take on when they vote, deliberate and award the best work currently out there.  It’s an honor to have such authorities on board for this year’s awards.”

We wish Steve safe travels.  We all will be keeping up with the events in France as they unfold.

Virgin America! The Difference is “Thinking”

in Road Dogs No Comments

I’ve been traveling quite a bit over the last few weeks.  Typically, I’m a loyal Continental Airlines customer.  Recently, I decided to try Virgin America to experience something different and I must say – WOW – what a difference.  Their customer service is second to none and they just go out of their way to make their passengers happy.  Every single interaction with this airline has been shockingly different (in a good way).  Their in flight entertainment, their willingness to accommodate every request and their friendly “go the extra mile” team really makes a difference. 

During this trip, I discovered there is a reality TV series on the CW entitled “Fly Girls”.  It must be bad, but I just might give it a shot.  Flying the red eye back tonight – I’ve got plenty of time to do so.  Why did I blog about this? It’s refreshing to see a company think about their customer.  Travel sucks.  They work hard to make a difference when it comes to customer interaction.  I like to feel special.  It helps make the travel experience much different and all of this does make a difference when I think about my next purchase.  I travel a lot.  Now because of my experience with Virgin America, they will be top of the list. 

When the love affair ends, I’ll let you know.

Powered by WordPress | Theme by N.Design Studio & TargetCast tcm Entries RSS Comments RSS